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Information Technology Services

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  4. Google Analytics 4 (GA4)

Google Analytics 4 (GA4)

Google Analytics 4 (GA4) is a website analytics tool with new advanced features designed for the future of measurement. ITS partnered with Bounteous to present this GA4 training opportunity. The recordings below are accessible by anyone with a FSUID.

Training 1 Topics

  • Get started with GA4
  • Lifecycle reports in the interface
  • Acquisition, engagement, pages, events/conversions
  • Events and custom dimensions
  • Recreate explorations and comparisons/filters
  • Audiences vs. segments vs. comparisons
  • Q&A

VIEW TRAINING 1 VIDEO 

Training 2 Topics

  • Reporting
  • Create reports within the interface
  • Comparing UA to GA4
  • Looker Studio example
  • Conversions - events deep-dive
  • Looker Studio calculated fields
  • Q&A

VIEW TRAINING 2 VIDEO 

Support

If you have questions or need assistance with GA4, please contact the FSU ITS Web Services group at its-webservices@admin.fsu.edu.

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