Overview
Mass emails are official messages from Florida State University administration, colleges, departments and organizations that communicate information pertinent to the campus community. These messages, powered by Salesforce Marketing Cloud, often are sent from “Important Announcements” and can be sent university-wide or to targeted groups. All you need is some solid content and a catchy subject line, and ITS will help send your message. Whether it’s an upcoming event, new service or change in university operations, mass emails can help you get the word out to the masses. Because, let’s be honest … We all watch for that President’s Ice Cream Social email.
Highlights
Media-Rich
include graphics, tables, buttons and more in formattable HTML emails

Targeted Audiences
mail to global university audiences such as students or employees or upload custom audience lists

Insightful Metrics
track message success with open rate and click-throughs

FSU-Branded
modern templates branded with FSU colors, fonts and graphics

Cost
Free
Available To
Departments
Getting Started
Request this service and include the following information in the case:
- Distribution date and time
- Audience
- Email message (use the Mass Email Template)
- Vice president approval confirmation
- Images, as necessary
- Excel spreadsheet of targeted recipient EMPLIDs, as necessary
Additional Information
All mass emails from Florida State University require approval from a university vice president. We request a minimum of one business day notice for sending mass emails. If you would like to request an account to send emails for a university college or department, please see Targeted Messaging.